CEO of PostOwl
You spend 20 minutes crafting the perfect original tweet. You post it. You wait. Three hours later, it has 14 impressions and zero likes. If you have fewer than 1,000 followers, this scenario isn't just common; it is the default setting of the platform.
The harsh reality of the current algorithm is that original content from small accounts has almost no distribution mechanism. The most effective way to grow isn't to shout louder into the void, but to walk into a crowded room and start talking to peo...[truncated]
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